With its commitment to fresh and seasonal ingredients, Liddabit Sweets of Sunset Park is satisfying Brooklyn’s candy craving, without the guilt.
Although they hail from different backgrounds, Liddabit’s founders, Liz Gutman and Jen King, found themselves enrolled in New York City’s French Culinary Institute, where they became fast friends. United by their passion for sustainable ingredients and love of sweets, the two founded their own candy shop in 2009. Like many artisanal Brooklyn vendors, Liddabit got its start at the Brooklyn Flea.
A free association with the word “Brooklyn” may conjure many things: brick oven pizza, quiet streets lined with historic brownstones, a disco-dancing John Travolta, or the seaside towns of Rockaway Beach. Enter Salty Road Taffy.
The company’s founder, Marisa Wu, was inspired to create her own line of the classic chewy confection during a summer spent on the Rockaway Beach boardwalk in 2011